Art Direction // Integrated Campaign
“We’re Here for Your Health” is a campaign in the public service tradition, offering quick bits of good advice to help people stay healthy. Instead of a traditional branding campaign that would be all about us and how much “we care,” we relied on contextual placements and turned it around to make it all about the people we serve, showing, rather than telling them how much we really do care.
ECD: Eric Gutierrez // ACD: Sitha Ngy // CW: Andrew Singleton // Agency: Hey,